February 2011

February 2011

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3-6 February 2011 Rome

FlorExpo: the new nursery gardening fair is in Rome
From 3 to 6 February 2011, in the pavilions of the New Fair of Rome, FlorExpo will debut, the Nursery Garden Exhibition aimed at those working in Central-Southern Italy and the Mediterranean. The first edition of the event organized by ROS - a company owned by Senaf and Fiera di Roma - will be held simultaneously with AgriExpo, the Fair for Agricultural Enterprises. The event dedicated to the flower and nursery sector will animate the spaces of the new Rome Fair with a wealth of contents and themes of interest to professionals in the sector: plants and flowers of all kinds, machines, products, equipment and services are on display.
Numerous special initiatives will promote business synergies and "strategic" meetings, such as Flormeeting Points, ad hoc spaces set up in the center of the exhibition areas that will be made available to exhibitors and associations for comparisons and presentations. There will also be Navigare nel Verde, a multimedia square that will allow visitors to keep up to date with all the new varieties that are announced on the European market.
Among the novelties of this first edition there will be a series of initiatives dedicated to YOUNG COMPANIES for which there are also facilities to actively participate in the fair.
All information on the fair on, tel. 02 332039.460

12-18 February 2011 Verona

FLORSHOW: is the business appointment dedicated to the business world that aims to present the best nursery gardening productions to commercial operators in the "green" sector. Three days of direct contacts, professional relationships and transactions
commercial in a project strongly shared by the business world, to better manage the market opportunity in relation to the spring season.
FLORSHOW is not a "fair" but a platform for commercial bargaining reserved above all to economic operators in the sector of production and marketing of the finished green product but also of the whole industry.
related to gardening and outdoor space management. The innovative formula, the accessibility of the new site, the organizational experience of PadovaFiere and the close sharing of management strategies with the business world
are the development ingredients that make this new appointment not to be missed on the Italian market.
FLORSHOW 2011 is the synthesis of an original proposal that
responds to the current need of the company to adequately address the evolution of the sector on the European market and that, at the same time, combines both the need to manage time rationally and the response to requests
commercial of its customers, without neglecting the quality of interpersonal relationships: direct contact, a geographically strategic area and simpler management but
dynamics characterize the efficiency and convenience formula of this new specialized appointment.
The land demonstration at the Verona Market area.

18-20 February 2011 Catania

Plantarum Aetnae 2011
Regional Exhibition of Mediterranean Nursery Gardening
An unavoidable appointment to boost business relationships and increase contacts with new partners.
It will be held from 18 to 20 February 2011 at the Le Ciminiere Fair Center in Catania and includes the participation of about 150 companies in the sector and the nursery gardening chain from all over Europe, ranking among the most important specialized events in Southern Italy.
The primary objective of PLANTARUM AETNAE - Salone del Florivivaismo Mediterraneo, is undoubtedly that of encouraging commercial relations and increasing contacts with new partners, but also aims to facilitate small and medium-sized companies in the sector to enter and compete with the markets International.
In over 5,000 square meters. of exhibition area - including the external area -, modular stands will be made available to present their nursery gardening crops, equipment, machinery, pots, soils, fertilizers, seeds, and various services for companies. For the success of the event, a substantial national and international promotional campaign has already been scheduled. During the event there will be conferences, technical updates, forums and various competitions.
PLANTARUM AETNAE - Salone del Florivivaismo Mediterraneo, is promoted by Confvivai, and edited for the technical organizational part by Expto Mediterraneo of the Confcommercio Catania System.

24-26 February 2011 Puglia

3rd Open Day of Floriculture in Puglia. Three days are planned:
24-25-26 February 2011. On this occasion, visitors will be able to
appreciate the productions of about 110 hectares of land, exposed thanks
to a system of cutting-edge technological structures. The event will present a vast one
assortment of Mediterranean, flat and green apartments, outdoor, small and large, as well as
a wide range of complementary items (such as vases, baskets, glass, etc.) for garden and floriculture.
For information: //

25-27 February 2011 Modena

INGIARDINO, here is the green handicraft
So beautiful, so made in Italy
Second edition for the Salone that celebrates the excellence of Made in Italy outdoor craftsmanship. INGIARDINO reopens its doors from 25 to 27 February 2011 at the Modena exhibition center. Organized by studio Lobo as part of the annual Italian artisan quality exhibition, INGIARDINO is a fresh and evocative event, where you can discover traditional artifacts and original ideas for setting up green spaces, from the balcony to the garden, from the veranda to the vegetable garden .
INGIARDINO proposes an interesting 7 thousand square meter exhibition itinerary which, through scenographic floral solutions and innovative green space planning, enhances artisan creativity. Dedicated to furnishing, materials, preparation and care of gardens, terraces and balconies, INGIARDINO presents unique and original pieces to personalize the outdoor area and the house in the country, with particular attention to decoration, design, lighting and to the use of ecological materials.
The Exhibition observes the following opening hours to the public: Friday 25 February from 15 to 23 (free entry), Saturday 26 February from 15 to 23, Sunday 27 February from 10 to 20.
The reduced ticket can be downloaded at